We share our knowledge
In the spirit of the social media, we believe in knowledge sharing, and we aim to raise the general level of knowledge about Facebook. Below, you will find a number of reports which we have read and selected to the best of our abilities, and which in various ways throw light on the possibilities of Facebook. You will also find a number of practical Facebook guides which we have compiled on the basis of our own practical experiences with Facebook.
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A Guide to Promotions on Facebook
Facebook regularly changes its promotion guidelines, most recently in December 2010. On the basis of Facebooks Promotions Guidelines, we have outlined the most important rules in this guide.
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Facebook X-factors
This report is the fifth in a series of reports by ExactTarget/CoTweet. The report covers the five x-factors that can help you improve your ROI.
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A Guide to Banner Advertising on Facebook
This guide will advise you how to use Facebook as an advertising medium the best way. The guide is structured and suited to match the needs of advertisers; each heading represents one of these needs, following a detailed construction of the Facebook ad tools that should be focused on.
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A Guide to Facebook Pages
This guide, containing 10 tips, will give you an overview of what a Facebook Page is best used for, what is expected when you create a Facebook Page as well as how you can create relevant content for your users. The guide is primarily targeted at professionals working in the communication, HR and marketing area.
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